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Writers and Authors

Originate and prepare written material, such as scripts, stories, advertisements, and other material.

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    Work Activities

    Work Activities

    • Review advertising trends, consumer surveys, and other data regarding marketing of goods and services to determine the best way to promote products.
    • Present drafts and ideas to clients.
    • Invent names for products and write the slogans that appear on packaging, brochures and other promotional material.
    • Discuss with the client the product, advertising themes and methods, and any changes that should be made in advertising copy.
    • Write articles, bulletins, sales letters, speeches, and other related informative, marketing and promotional material.
    • Conduct research and interviews to determine which of a product's selling features should be promoted.
    • Develop advertising campaigns for a wide range of clients, working with an advertising agency's creative director and art director to determine the best way to present advertising information.
    • Vary language and tone of messages based on product and medium.

    Skills

    • Management of Financial Resources

      Making spending decisions and keeping track of what is spent.

    • Management of Personnel Resources

      Selecting and managing the best workers for a job.

    • Repairing

      Repairing machines or systems using the right tools.

    • Time Management

      Managing your time and the time of other people.

    • Management of Material Resources

      Managing equipment and materials.

    • Active Listening

      Listening to others, not interrupting, and asking good questions.

    • Mathematics

      Using math to solve problems.

    • Service Orientation

      Looking for ways to help people.

    • Technology Design

      Making equipment and technology useful for customers.

    • Operations Monitoring

      Watching gauges, dials, or display screens to make sure a machine is working.

    • Science

      Using scientific rules and strategies to solve problems.

    • Reading Comprehension

      Reading work-related information.

    • Critical Thinking

      Thinking about the pros and cons of different ways to solve a problem.

    • Monitoring

      Keeping track of how well people and/or groups are doing in order to make improvements.

    • Negotiation

      Bringing people together to solve differences.

    • Speaking

      Talking to others.

    • Coordination

      Changing what is done based on other people's actions.

    • Persuasion

      Talking people into changing their minds or their behavior.

    • Complex Problem Solving

      Noticing a problem and figuring out the best way to solve it.

    • Operation and Control

      Using equipment or systems.

    • Equipment Maintenance

      Planning and doing the basic maintenance on equipment.

    • Judgment and Decision Making

      Thinking about the pros and cons of different options and picking the best one.

    • Systems Analysis

      Figuring out how a system should work and how changes in the future will affect it.

    • Systems Evaluation

      Measuring how well a system is working and how to improve it.

    • Programming

      Writing computer programs.

    • Troubleshooting

      Figuring out what is causing equipment, machines, wiring, or computer programs to not work.

    • Quality Control Analysis

      Testing how well a product or service works.

    • Operations Analysis

      Figuring out what a product or service needs to be able to do.

    • Active Learning

      Figuring out how to use new ideas or things.

    • Learning Strategies

      Using the best training or teaching strategies for learning new things.

    • Social Perceptiveness

      Understanding people's reactions.

    • Writing

      Writing things for co-workers or customers.

    • Equipment Selection

      Deciding what kind of tools and equipment are needed to do a job.

    • Installation

      Installing equipment, machines, wiring, or computer programs.

    • Instructing

      Teaching people how to do something.

    WorkKeys®

    Applied Math
    0
    Workplace Documents
    5
    Graphic Literacy
    4

    Abilities

    • Category Flexibility

      Grouping things in different ways.

    • Perceptual Speed

      Quickly comparing groups of letters, numbers, pictures, or other things.

    • Spatial Orientation

      Knowing where things are around you.

    • Wrist-Finger Speed

      Making fast, simple, repeated movements of your fingers, hands, and wrists.

    • Gross Body Equilibrium

      Keeping your balance or staying upright.

    • Peripheral Vision

      Seeing something to your side when your are looking ahead.

    • Extent Flexibility

      Bending, stretching, twisting, or reaching with your body, arms, and/or legs.

    • Sound Localization

      Noticing the direction that a sound came from.

    • Oral Expression

      Communicating by speaking.

    • Oral Comprehension

      Listening and understanding what people say.

    • Fluency of Ideas

      Coming up with lots of ideas.

    • Problem Sensitivity

      Noticing when problems happen.

    • Speed of Closure

      Quickly knowing what you are looking at.

    • Finger Dexterity

      Putting together small parts with your fingers.

    • Reaction Time

      Quickly moving your hand, finger, or foot based on a sound, light, picture or other command.

    • Selective Attention

      Paying attention to something without being distracted.

    • Deductive Reasoning

      Using rules to solve problems.

    • Mathematical Reasoning

      Choosing the right type of math to solve a problem.

    • Flexibility of Closure

      Seeing hidden patterns.

    • Arm-Hand Steadiness

      Keeping your arm or hand steady.

    • Control Precision

      Quickly changing the controls of a machine, car, truck or boat.

    • Gross Body Coordination

      Moving your arms, legs, and mid-section together while your whole body is moving.

    • Near Vision

      Seeing details up close.

    • Manual Dexterity

      Holding or moving items with your hands.

    • Rate Control

      Changing when and how fast you move based on how something else is moving.

    • Night Vision

      Seeing at night or under low light.

    • Speech Recognition

      Recognizing spoken words.

    • Inductive Reasoning

      Making general rules or coming up with answers from lots of detailed information.

    • Memorization

      Remembering words, numbers, pictures, or steps.

    • Visual Color Discrimination

      Noticing the difference between colors, including shades and brightness.

    • Auditory Attention

      Paying attention to one sound while there are other distracting sounds.

    • Glare Sensitivity

      Seeing something even if there is a glare or very bright light.

    • Response Orientation

      Quickly deciding if you should move your hand, foot, or other body part.

    • Far Vision

      Seeing details that are far away.

    • Hearing Sensitivity

      Telling the difference between sounds.

    • Speed of Limb Movement

      Quickly moving your arms and legs.

    • Originality

      Creating new and original ideas.

    • Information Ordering

      Ordering or arranging things.

    • Number Facility

      Adding, subtracting, multiplying, or dividing.

    • Time Sharing

      Doing two or more things at the same time.

    • Visualization

      Imagining how something will look after it is moved around or changed.

    • Dynamic Strength

      Exercising for a long time without your muscles getting tired.

    • Depth Perception

      Deciding which thing is closer or farther away from you, or deciding how far away it is from you.

    • Multilimb Coordination

      Using your arms and/or legs together while sitting, standing, or lying down.

    • Explosive Strength

      Jumping, sprinting, or throwing something.

    • Dynamic Flexibility

      Quickly and repeatedly bending, stretching, twisting, or reaching out with your body, arms, and/or legs.

    • Speech Clarity

      Speaking clearly.

    • Trunk Strength

      Using your lower back and stomach.

    • Stamina

      Exercising for a long time without getting out of breath.

    • Static Strength

      Lifting, pushing, pulling, or carrying.

    • Written Expression

      Communicating by writing.

    • Written Comprehension

      Reading and understanding what is written.

    Knowledge

    • Administration and Management

      Knowledge of business and management principles involved in strategic planning, resource allocation, human resources modeling, leadership technique, production methods, and coordination of people and resources.

    • Psychology

      Knowledge of human behavior and performance; individual differences in ability, personality, and interests; learning and motivation; psychological research methods; and the assessment and treatment of behavioral and affective disorders.

    • Transportation

      Knowledge of principles and methods for moving people or goods by air, rail, sea, or road, including the relative costs and benefits.

    • Sales and Marketing

      Knowledge of principles and methods for showing, promoting, and selling products or services. This includes marketing strategy and tactics, product demonstration, sales techniques, and sales control systems.

    • Customer and Personal Service

      Knowledge of principles and processes for providing customer and personal services. This includes customer needs assessment, meeting quality standards for services, and evaluation of customer satisfaction.

    • Production and Processing

      Knowledge of raw materials, production processes, quality control, costs, and other techniques for maximizing the effective manufacture and distribution of goods.

    • Physics

      Knowledge and prediction of physical principles, laws, their interrelationships, and applications to understanding fluid, material, and atmospheric dynamics, and mechanical, electrical, atomic and sub-atomic structures and processes.

    • Therapy and Counseling

      Knowledge of principles, methods, and procedures for diagnosis, treatment, and rehabilitation of physical and mental dysfunctions, and for career counseling and guidance.

    • Administrative

      Knowledge of administrative and office procedures and systems such as word processing, managing files and records, stenography and transcription, designing forms, and workplace terminology.

    • Economics and Accounting

      Knowledge of economic and accounting principles and practices, the financial markets, banking, and the analysis and reporting of financial data.

    • Food Production

      Knowledge of techniques and equipment for planting, growing, and harvesting food products (both plant and animal) for consumption, including storage/handling techniques.

    • Chemistry

      Knowledge of the chemical composition, structure, and properties of substances and of the chemical processes and transformations that they undergo. This includes uses of chemicals and their interactions, danger signs, production techniques, and disposal methods.

    • Medicine and Dentistry

      Knowledge of the information and techniques needed to diagnose and treat human injuries, diseases, and deformities. This includes symptoms, treatment alternatives, drug properties and interactions, and preventive health-care measures.

    • Communications and Media

      Knowledge of media production, communication, and dissemination techniques and methods. This includes alternative ways to inform and entertain via written, oral, and visual media.

    • Engineering and Technology

      Knowledge of the practical application of engineering science and technology. This includes applying principles, techniques, procedures, and equipment to the design and production of various goods and services.

    • Design

      Knowledge of design techniques, tools, and principles involved in production of precision technical plans, blueprints, drawings, and models.

    • Mechanical

      Knowledge of machines and tools, including their designs, uses, repair, and maintenance.

    • Fine Arts

      Knowledge of the theory and techniques required to compose, produce, and perform works of music, dance, visual arts, drama, and sculpture.

    • History and Archeology

      Knowledge of historical events and their causes, indicators, and effects on civilizations and cultures.

    • Telecommunications

      Knowledge of transmission, broadcasting, switching, control, and operation of telecommunications systems.

    • Mathematics

      Knowledge of arithmetic, algebra, geometry, calculus, statistics, and their applications.

    • Foreign Language

      Knowledge of the structure and content of a foreign (non-English) language including the meaning and spelling of words, rules of composition and grammar, and pronunciation.

    • Personnel and Human Resources

      Knowledge of principles and procedures for personnel recruitment, selection, training, compensation and benefits, labor relations and negotiation, and personnel information systems.

    • Computers and Electronics

      Knowledge of circuit boards, processors, chips, electronic equipment, and computer hardware and software, including applications and programming.

    • Building and Construction

      Knowledge of materials, methods, and the tools involved in the construction or repair of houses, buildings, or other structures such as highways and roads.

    • Philosophy and Theology

      Knowledge of different philosophical systems and religions. This includes their basic principles, values, ethics, ways of thinking, customs, practices, and their impact on human culture.

    • Public Safety and Security

      Knowledge of relevant equipment, policies, procedures, and strategies to promote effective local, state, or national security operations for the protection of people, data, property, and institutions.

    • Law and Government

      Knowledge of laws, legal codes, court procedures, precedents, government regulations, executive orders, agency rules, and the democratic political process.

    • Biology

      Knowledge of plant and animal organisms, their tissues, cells, functions, interdependencies, and interactions with each other and the environment.

    • Sociology and Anthropology

      Knowledge of group behavior and dynamics, societal trends and influences, human migrations, ethnicity, cultures, and their history and origins.

    • Geography

      Knowledge of principles and methods for describing the features of land, sea, and air masses, including their physical characteristics, locations, interrelationships, and distribution of plant, animal, and human life.

    • Education and Training

      Knowledge of principles and methods for curriculum and training design, teaching and instruction for individuals and groups, and the measurement of training effects.

    • English Language

      Knowledge of the structure and content of the English language including the meaning and spelling of words, rules of composition, and grammar.

    Career Video

    Additional videos and more information available on CareerOneStop

    Pay

    • Ohio Annual Salary 51860/yr
    • Typical Salary
    • Ohio Hourly Wage 24.93/hr
    • Typical Hourly Wage

    Ohio Employment Trends

    • Currently Employed 3,450
    • Yearly Projected Openings 320

    Typical Education

    Personality

    Artistic: People interested in this work like activities that include creating, designing, and making your own rules.They do well at jobs that need:
    • Dependability
    • Persistence
    • Cooperation
    • Initiative
    • Attention to Detail
    • Adaptability/Flexibility

    Tools

    • Desktop computers
    • Flash memory storage card
    • Notebook computers
    • Personal computers
    • Photocopiers
    • Teleconference equipment
    • Videoconferencing systems

    Technology

    • Cloud-based data access and sharing software
    • Customer relationship management CRM software
    • Data base management system software
    • Data base user interface and query software
    • Data mining software
    • Desktop communications software
    • Desktop publishing software
    • Document management software
    • Electronic mail software
    • Graphical user interface development software
    • Graphics or photo imaging software
    • Instant messaging software
    • Office suite software
    • Presentation software
    • Project management software
    • Sales and marketing software
    • Spreadsheet software
    • Video creation and editing software
    • Web page creation and editing software
    • Web platform development software
    • Word processing software
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    Workforce Supply Tool

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