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Date: 01/28/2025

Sales Managers

Plan, direct, or coordinate the actual distribution or movement of a product or service to the customer. Coordinate sales distribution by establishing sales territories, quotas, and goals and establish training programs for sales representatives. Analyze sales statistics gathered by staff to determine sales potential and inventory requirements and monitor the preferences of customers.

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    Work Activities

    Work Activities

    • Confer with potential customers regarding equipment needs, and advise customers on types of equipment to purchase.
    • Direct foreign sales and service outlets of an organization.
    • Prepare budgets and approve budget expenditures.
    • Direct and coordinate activities involving sales of manufactured products, services, commodities, real estate, or other subjects of sale.
    • Assess marketing potential of new and existing store locations, considering statistics and expenditures.
    • Plan and direct staffing, training, and performance evaluations to develop and control sales and service programs.
    • Oversee regional and local sales managers and their staffs.
    • Monitor customer preferences to determine focus of sales efforts.
    • Review operational records and reports to project sales and determine profitability.
    • Direct clerical staff to keep records of export correspondence, bid requests, and credit collections, and to maintain current information on tariffs, licenses, and restrictions.
    • Determine price schedules and discount rates.
    • Plan and direct staffing, training, and performance evaluations to develop and control sales and service programs.
    • Resolve customer complaints regarding sales and service.
    • Visit franchised dealers to stimulate interest in establishment or expansion of leasing programs.
    • Direct, coordinate, and review sales and service accounting and record-keeping, as well as receiving and shipping.
    • Confer or consult with department heads to plan advertising services and to secure information on equipment and customer specifications.
    • Advise dealers and distributors on policies and operating procedures to ensure functional effectiveness of business.
    • Represent company at trade association meetings to promote products.
    • Prepare budgets and approve budget expenditures.

    Skills

    • Operations Analysis

      Figuring out what a product or service needs to be able to do.

    • Time Management

      Managing your time and the time of other people.

    • Writing

      Writing things for co-workers or customers.

    • Monitoring

      Keeping track of how well people and/or groups are doing in order to make improvements.

    • Operation and Control

      Using equipment or systems.

    • Persuasion

      Talking people into changing their minds or their behavior.

    • Operations Monitoring

      Watching gauges, dials, or display screens to make sure a machine is working.

    • Speaking

      Talking to others.

    • Judgment and Decision Making

      Thinking about the pros and cons of different options and picking the best one.

    • Management of Material Resources

      Managing equipment and materials.

    • Learning Strategies

      Using the best training or teaching strategies for learning new things.

    • Installation

      Installing equipment, machines, wiring, or computer programs.

    • Systems Analysis

      Figuring out how a system should work and how changes in the future will affect it.

    • Active Listening

      Listening to others, not interrupting, and asking good questions.

    • Technology Design

      Making equipment and technology useful for customers.

    • Complex Problem Solving

      Noticing a problem and figuring out the best way to solve it.

    • Mathematics

      Using math to solve problems.

    • Coordination

      Changing what is done based on other people's actions.

    • Programming

      Writing computer programs.

    • Active Learning

      Figuring out how to use new ideas or things.

    • Equipment Maintenance

      Planning and doing the basic maintenance on equipment.

    • Critical Thinking

      Thinking about the pros and cons of different ways to solve a problem.

    • Management of Personnel Resources

      Selecting and managing the best workers for a job.

    • Negotiation

      Bringing people together to solve differences.

    • Management of Financial Resources

      Making spending decisions and keeping track of what is spent.

    • Science

      Using scientific rules and strategies to solve problems.

    • Instructing

      Teaching people how to do something.

    • Service Orientation

      Looking for ways to help people.

    • Troubleshooting

      Figuring out what is causing equipment, machines, wiring, or computer programs to not work.

    • Repairing

      Repairing machines or systems using the right tools.

    • Social Perceptiveness

      Understanding people's reactions.

    • Equipment Selection

      Deciding what kind of tools and equipment are needed to do a job.

    • Systems Evaluation

      Measuring how well a system is working and how to improve it.

    • Reading Comprehension

      Reading work-related information.

    • Quality Control Analysis

      Testing how well a product or service works.

    WorkKeys®

    Applied Math
    5
    Workplace Documents
    5
    Graphic Literacy
    5

    Abilities

    • Mathematical Reasoning

      Choosing the right type of math to solve a problem.

    • Depth Perception

      Deciding which thing is closer or farther away from you, or deciding how far away it is from you.

    • Oral Comprehension

      Listening and understanding what people say.

    • Control Precision

      Quickly changing the controls of a machine, car, truck or boat.

    • Wrist-Finger Speed

      Making fast, simple, repeated movements of your fingers, hands, and wrists.

    • Hearing Sensitivity

      Telling the difference between sounds.

    • Visual Color Discrimination

      Noticing the difference between colors, including shades and brightness.

    • Peripheral Vision

      Seeing something to your side when your are looking ahead.

    • Memorization

      Remembering words, numbers, pictures, or steps.

    • Information Ordering

      Ordering or arranging things.

    • Trunk Strength

      Using your lower back and stomach.

    • Auditory Attention

      Paying attention to one sound while there are other distracting sounds.

    • Gross Body Equilibrium

      Keeping your balance or staying upright.

    • Multilimb Coordination

      Using your arms and/or legs together while sitting, standing, or lying down.

    • Deductive Reasoning

      Using rules to solve problems.

    • Rate Control

      Changing when and how fast you move based on how something else is moving.

    • Flexibility of Closure

      Seeing hidden patterns.

    • Manual Dexterity

      Holding or moving items with your hands.

    • Written Comprehension

      Reading and understanding what is written.

    • Response Orientation

      Quickly deciding if you should move your hand, foot, or other body part.

    • Written Expression

      Communicating by writing.

    • Reaction Time

      Quickly moving your hand, finger, or foot based on a sound, light, picture or other command.

    • Fluency of Ideas

      Coming up with lots of ideas.

    • Originality

      Creating new and original ideas.

    • Selective Attention

      Paying attention to something without being distracted.

    • Sound Localization

      Noticing the direction that a sound came from.

    • Speech Recognition

      Recognizing spoken words.

    • Arm-Hand Steadiness

      Keeping your arm or hand steady.

    • Category Flexibility

      Grouping things in different ways.

    • Static Strength

      Lifting, pushing, pulling, or carrying.

    • Speed of Closure

      Quickly knowing what you are looking at.

    • Time Sharing

      Doing two or more things at the same time.

    • Problem Sensitivity

      Noticing when problems happen.

    • Dynamic Strength

      Exercising for a long time without your muscles getting tired.

    • Number Facility

      Adding, subtracting, multiplying, or dividing.

    • Near Vision

      Seeing details up close.

    • Night Vision

      Seeing at night or under low light.

    • Speech Clarity

      Speaking clearly.

    • Spatial Orientation

      Knowing where things are around you.

    • Glare Sensitivity

      Seeing something even if there is a glare or very bright light.

    • Gross Body Coordination

      Moving your arms, legs, and mid-section together while your whole body is moving.

    • Speed of Limb Movement

      Quickly moving your arms and legs.

    • Perceptual Speed

      Quickly comparing groups of letters, numbers, pictures, or other things.

    • Oral Expression

      Communicating by speaking.

    • Visualization

      Imagining how something will look after it is moved around or changed.

    • Extent Flexibility

      Bending, stretching, twisting, or reaching with your body, arms, and/or legs.

    • Far Vision

      Seeing details that are far away.

    • Stamina

      Exercising for a long time without getting out of breath.

    • Inductive Reasoning

      Making general rules or coming up with answers from lots of detailed information.

    • Explosive Strength

      Jumping, sprinting, or throwing something.

    • Dynamic Flexibility

      Quickly and repeatedly bending, stretching, twisting, or reaching out with your body, arms, and/or legs.

    • Finger Dexterity

      Putting together small parts with your fingers.

    Knowledge

    • Customer and Personal Service

      Knowledge of principles and processes for providing customer and personal services. This includes customer needs assessment, meeting quality standards for services, and evaluation of customer satisfaction.

    • Administration and Management

      Knowledge of business and management principles involved in strategic planning, resource allocation, human resources modeling, leadership technique, production methods, and coordination of people and resources.

    • English Language

      Knowledge of the structure and content of the English language including the meaning and spelling of words, rules of composition, and grammar.

    • Public Safety and Security

      Knowledge of relevant equipment, policies, procedures, and strategies to promote effective local, state, or national security operations for the protection of people, data, property, and institutions.

    • Law and Government

      Knowledge of laws, legal codes, court procedures, precedents, government regulations, executive orders, agency rules, and the democratic political process.

    • Building and Construction

      Knowledge of materials, methods, and the tools involved in the construction or repair of houses, buildings, or other structures such as highways and roads.

    • History and Archeology

      Knowledge of historical events and their causes, indicators, and effects on civilizations and cultures.

    • Medicine and Dentistry

      Knowledge of the information and techniques needed to diagnose and treat human injuries, diseases, and deformities. This includes symptoms, treatment alternatives, drug properties and interactions, and preventive health-care measures.

    • Geography

      Knowledge of principles and methods for describing the features of land, sea, and air masses, including their physical characteristics, locations, interrelationships, and distribution of plant, animal, and human life.

    • Fine Arts

      Knowledge of the theory and techniques required to compose, produce, and perform works of music, dance, visual arts, drama, and sculpture.

    • Engineering and Technology

      Knowledge of the practical application of engineering science and technology. This includes applying principles, techniques, procedures, and equipment to the design and production of various goods and services.

    • Economics and Accounting

      Knowledge of economic and accounting principles and practices, the financial markets, banking, and the analysis and reporting of financial data.

    • Therapy and Counseling

      Knowledge of principles, methods, and procedures for diagnosis, treatment, and rehabilitation of physical and mental dysfunctions, and for career counseling and guidance.

    • Biology

      Knowledge of plant and animal organisms, their tissues, cells, functions, interdependencies, and interactions with each other and the environment.

    • Physics

      Knowledge and prediction of physical principles, laws, their interrelationships, and applications to understanding fluid, material, and atmospheric dynamics, and mechanical, electrical, atomic and sub-atomic structures and processes.

    • Foreign Language

      Knowledge of the structure and content of a foreign (non-English) language including the meaning and spelling of words, rules of composition and grammar, and pronunciation.

    • Mathematics

      Knowledge of arithmetic, algebra, geometry, calculus, statistics, and their applications.

    • Education and Training

      Knowledge of principles and methods for curriculum and training design, teaching and instruction for individuals and groups, and the measurement of training effects.

    • Transportation

      Knowledge of principles and methods for moving people or goods by air, rail, sea, or road, including the relative costs and benefits.

    • Administrative

      Knowledge of administrative and office procedures and systems such as word processing, managing files and records, stenography and transcription, designing forms, and workplace terminology.

    • Production and Processing

      Knowledge of raw materials, production processes, quality control, costs, and other techniques for maximizing the effective manufacture and distribution of goods.

    • Psychology

      Knowledge of human behavior and performance; individual differences in ability, personality, and interests; learning and motivation; psychological research methods; and the assessment and treatment of behavioral and affective disorders.

    • Telecommunications

      Knowledge of transmission, broadcasting, switching, control, and operation of telecommunications systems.

    • Sales and Marketing

      Knowledge of principles and methods for showing, promoting, and selling products or services. This includes marketing strategy and tactics, product demonstration, sales techniques, and sales control systems.

    • Sociology and Anthropology

      Knowledge of group behavior and dynamics, societal trends and influences, human migrations, ethnicity, cultures, and their history and origins.

    • Food Production

      Knowledge of techniques and equipment for planting, growing, and harvesting food products (both plant and animal) for consumption, including storage/handling techniques.

    • Design

      Knowledge of design techniques, tools, and principles involved in production of precision technical plans, blueprints, drawings, and models.

    • Personnel and Human Resources

      Knowledge of principles and procedures for personnel recruitment, selection, training, compensation and benefits, labor relations and negotiation, and personnel information systems.

    • Mechanical

      Knowledge of machines and tools, including their designs, uses, repair, and maintenance.

    • Chemistry

      Knowledge of the chemical composition, structure, and properties of substances and of the chemical processes and transformations that they undergo. This includes uses of chemicals and their interactions, danger signs, production techniques, and disposal methods.

    • Philosophy and Theology

      Knowledge of different philosophical systems and religions. This includes their basic principles, values, ethics, ways of thinking, customs, practices, and their impact on human culture.

    • Computers and Electronics

      Knowledge of circuit boards, processors, chips, electronic equipment, and computer hardware and software, including applications and programming.

    • Communications and Media

      Knowledge of media production, communication, and dissemination techniques and methods. This includes alternative ways to inform and entertain via written, oral, and visual media.

    Career Video

    Additional videos and more information available on CareerOneStop

    Pay

    • Ohio Annual Salary 134440/yr
    • Typical Salary
    • Ohio Hourly Wage 64.64/hr
    • Typical Hourly Wage

    Ohio Employment Trends

    • Currently Employed 16,250
    • Yearly Projected Openings 1210

    Typical Education

    Personality

    Enterprising: People interested in this work like activities that include leading, making decisions, and business.They do well at jobs that need:
    • Initiative
    • Integrity
    • Adaptability/Flexibility
    • Dependability
    • Leadership
    • Stress Tolerance

    Tools

    • Desktop computers
    • Notebook computers
    • Personal computers
    • Scanners
    • Tablet computers

    Technology

    • Accounting software
    • Analytical or scientific software
    • Business intelligence and data analysis software
    • Calendar and scheduling software
    • Cloud-based data access and sharing software
    • Cloud-based management software
    • Computer aided design CAD software
    • Customer relationship management CRM software
    • Data base management system software
    • Data base reporting software
    • Data base user interface and query software
    • Data mining software
    • Desktop communications software
    • Desktop publishing software
    • Development environment software
    • Document management software
    • Electronic mail software
    • Enterprise resource planning ERP software
    • Enterprise system management software
    • Financial analysis software
    • Geographic information system
    • Graphics or photo imaging software
    • Human resources software
    • Information retrieval or search software
    • Internet browser software
    • Inventory management software
    • Object or component oriented development software
    • Office suite software
    • Operating system software
    • Presentation software
    • Process mapping and design software
    • Project management software
    • Sales and marketing software
    • Spreadsheet software
    • Transaction security and virus protection software
    • Video conferencing software
    • Video creation and editing software
    • Web page creation and editing software
    • Web platform development software
    • Word processing software

    Tags

    • InDemand occupations are considered a priority by the state of Ohio.
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    Need help on how to research education and training programs? Download the Guide to Higher Education (PDF).

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    The Workforce Supply Tool provides statistics for the occupations in highest demand throughout Ohio.

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