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Art Directors

Formulate design concepts and presentation approaches for visual productions and media, such as print, broadcasting, video, and film. Direct workers engaged in artwork or layout design.

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    Work Activities

    Work Activities

    • Hire, train, and direct staff members who develop design concepts into art layouts or who prepare layouts for printing.
    • Review and approve art materials, copy materials, and proofs of printed copy developed by staff members.
    • Prepare detailed storyboards showing sequence and timing of story development for television production.
    • Conceptualize and help design interfaces for multimedia games, products, and devices.
    • Mark up, paste, and complete layouts and write typography instructions to prepare materials for typesetting or printing.
    • Create custom illustrations or other graphic elements.
    • Work with creative directors to develop design solutions.
    • Hire, train, and direct staff members who develop design concepts into art layouts or who prepare layouts for printing.
    • Negotiate with printers and estimators to determine what services will be performed.
    • Mark up, paste, and complete layouts and write typography instructions to prepare materials for typesetting or printing.
    • Confer with creative, art, copywriting, or production department heads to discuss client requirements and presentation concepts and to coordinate creative activities.
    • Manage own accounts and projects, working within budget and scheduling requirements.
    • Formulate basic layout design or presentation approach and specify material details, such as style and size of type, photographs, graphics, animation, video, and sound.
    • Formulate basic layout design or presentation approach and specify material details, such as style and size of type, photographs, graphics, animation, video, and sound.
    • Hire, train, and direct staff members who develop design concepts into art layouts or who prepare layouts for printing.
    • Present final layouts to clients for approval.
    • Review illustrative material to determine if it conforms to standards and specifications.
    • Research current trends and new technology, such as printing production techniques, computer software, and design trends.
    • Confer with clients to determine objectives, budget, background information, and presentation approaches, styles, and techniques.
    • Attend photo shoots and printing sessions to ensure that the products needed are obtained.

    Skills

    • Management of Personnel Resources

      Selecting and managing the best workers for a job.

    • Time Management

      Managing your time and the time of other people.

    • Management of Material Resources

      Managing equipment and materials.

    • Quality Control Analysis

      Testing how well a product or service works.

    • Active Learning

      Figuring out how to use new ideas or things.

    • Learning Strategies

      Using the best training or teaching strategies for learning new things.

    • Complex Problem Solving

      Noticing a problem and figuring out the best way to solve it.

    • Management of Financial Resources

      Making spending decisions and keeping track of what is spent.

    • Mathematics

      Using math to solve problems.

    • Critical Thinking

      Thinking about the pros and cons of different ways to solve a problem.

    • Persuasion

      Talking people into changing their minds or their behavior.

    • Equipment Selection

      Deciding what kind of tools and equipment are needed to do a job.

    • Operations Monitoring

      Watching gauges, dials, or display screens to make sure a machine is working.

    • Programming

      Writing computer programs.

    • Equipment Maintenance

      Planning and doing the basic maintenance on equipment.

    • Science

      Using scientific rules and strategies to solve problems.

    • Monitoring

      Keeping track of how well people and/or groups are doing in order to make improvements.

    • Social Perceptiveness

      Understanding people's reactions.

    • Operations Analysis

      Figuring out what a product or service needs to be able to do.

    • Reading Comprehension

      Reading work-related information.

    • Active Listening

      Listening to others, not interrupting, and asking good questions.

    • Writing

      Writing things for co-workers or customers.

    • Speaking

      Talking to others.

    • Service Orientation

      Looking for ways to help people.

    • Technology Design

      Making equipment and technology useful for customers.

    • Coordination

      Changing what is done based on other people's actions.

    • Negotiation

      Bringing people together to solve differences.

    • Instructing

      Teaching people how to do something.

    • Troubleshooting

      Figuring out what is causing equipment, machines, wiring, or computer programs to not work.

    • Judgment and Decision Making

      Thinking about the pros and cons of different options and picking the best one.

    • Installation

      Installing equipment, machines, wiring, or computer programs.

    • Operation and Control

      Using equipment or systems.

    • Repairing

      Repairing machines or systems using the right tools.

    • Systems Analysis

      Figuring out how a system should work and how changes in the future will affect it.

    • Systems Evaluation

      Measuring how well a system is working and how to improve it.

    WorkKeys®

    Applied Math
    5
    Workplace Documents
    5
    Graphic Literacy
    5

    Abilities

    • Originality

      Creating new and original ideas.

    • Deductive Reasoning

      Using rules to solve problems.

    • Memorization

      Remembering words, numbers, pictures, or steps.

    • Far Vision

      Seeing details that are far away.

    • Hearing Sensitivity

      Telling the difference between sounds.

    • Speech Recognition

      Recognizing spoken words.

    • Auditory Attention

      Paying attention to one sound while there are other distracting sounds.

    • Depth Perception

      Deciding which thing is closer or farther away from you, or deciding how far away it is from you.

    • Visual Color Discrimination

      Noticing the difference between colors, including shades and brightness.

    • Perceptual Speed

      Quickly comparing groups of letters, numbers, pictures, or other things.

    • Manual Dexterity

      Holding or moving items with your hands.

    • Response Orientation

      Quickly deciding if you should move your hand, foot, or other body part.

    • Stamina

      Exercising for a long time without getting out of breath.

    • Extent Flexibility

      Bending, stretching, twisting, or reaching with your body, arms, and/or legs.

    • Gross Body Equilibrium

      Keeping your balance or staying upright.

    • Fluency of Ideas

      Coming up with lots of ideas.

    • Problem Sensitivity

      Noticing when problems happen.

    • Information Ordering

      Ordering or arranging things.

    • Category Flexibility

      Grouping things in different ways.

    • Mathematical Reasoning

      Choosing the right type of math to solve a problem.

    • Number Facility

      Adding, subtracting, multiplying, or dividing.

    • Speed of Closure

      Quickly knowing what you are looking at.

    • Flexibility of Closure

      Seeing hidden patterns.

    • Peripheral Vision

      Seeing something to your side when your are looking ahead.

    • Oral Expression

      Communicating by speaking.

    • Written Comprehension

      Reading and understanding what is written.

    • Night Vision

      Seeing at night or under low light.

    • Sound Localization

      Noticing the direction that a sound came from.

    • Spatial Orientation

      Knowing where things are around you.

    • Visualization

      Imagining how something will look after it is moved around or changed.

    • Time Sharing

      Doing two or more things at the same time.

    • Multilimb Coordination

      Using your arms and/or legs together while sitting, standing, or lying down.

    • Selective Attention

      Paying attention to something without being distracted.

    • Speed of Limb Movement

      Quickly moving your arms and legs.

    • Explosive Strength

      Jumping, sprinting, or throwing something.

    • Dynamic Strength

      Exercising for a long time without your muscles getting tired.

    • Trunk Strength

      Using your lower back and stomach.

    • Dynamic Flexibility

      Quickly and repeatedly bending, stretching, twisting, or reaching out with your body, arms, and/or legs.

    • Gross Body Coordination

      Moving your arms, legs, and mid-section together while your whole body is moving.

    • Control Precision

      Quickly changing the controls of a machine, car, truck or boat.

    • Inductive Reasoning

      Making general rules or coming up with answers from lots of detailed information.

    • Near Vision

      Seeing details up close.

    • Glare Sensitivity

      Seeing something even if there is a glare or very bright light.

    • Speech Clarity

      Speaking clearly.

    • Oral Comprehension

      Listening and understanding what people say.

    • Rate Control

      Changing when and how fast you move based on how something else is moving.

    • Reaction Time

      Quickly moving your hand, finger, or foot based on a sound, light, picture or other command.

    • Wrist-Finger Speed

      Making fast, simple, repeated movements of your fingers, hands, and wrists.

    • Static Strength

      Lifting, pushing, pulling, or carrying.

    • Written Expression

      Communicating by writing.

    • Arm-Hand Steadiness

      Keeping your arm or hand steady.

    • Finger Dexterity

      Putting together small parts with your fingers.

    Knowledge

    • Customer and Personal Service

      Knowledge of principles and processes for providing customer and personal services. This includes customer needs assessment, meeting quality standards for services, and evaluation of customer satisfaction.

    • History and Archeology

      Knowledge of historical events and their causes, indicators, and effects on civilizations and cultures.

    • Telecommunications

      Knowledge of transmission, broadcasting, switching, control, and operation of telecommunications systems.

    • Transportation

      Knowledge of principles and methods for moving people or goods by air, rail, sea, or road, including the relative costs and benefits.

    • Economics and Accounting

      Knowledge of economic and accounting principles and practices, the financial markets, banking, and the analysis and reporting of financial data.

    • Medicine and Dentistry

      Knowledge of the information and techniques needed to diagnose and treat human injuries, diseases, and deformities. This includes symptoms, treatment alternatives, drug properties and interactions, and preventive health-care measures.

    • Therapy and Counseling

      Knowledge of principles, methods, and procedures for diagnosis, treatment, and rehabilitation of physical and mental dysfunctions, and for career counseling and guidance.

    • Design

      Knowledge of design techniques, tools, and principles involved in production of precision technical plans, blueprints, drawings, and models.

    • Psychology

      Knowledge of human behavior and performance; individual differences in ability, personality, and interests; learning and motivation; psychological research methods; and the assessment and treatment of behavioral and affective disorders.

    • Law and Government

      Knowledge of laws, legal codes, court procedures, precedents, government regulations, executive orders, agency rules, and the democratic political process.

    • Communications and Media

      Knowledge of media production, communication, and dissemination techniques and methods. This includes alternative ways to inform and entertain via written, oral, and visual media.

    • Mechanical

      Knowledge of machines and tools, including their designs, uses, repair, and maintenance.

    • Biology

      Knowledge of plant and animal organisms, their tissues, cells, functions, interdependencies, and interactions with each other and the environment.

    • Building and Construction

      Knowledge of materials, methods, and the tools involved in the construction or repair of houses, buildings, or other structures such as highways and roads.

    • Sociology and Anthropology

      Knowledge of group behavior and dynamics, societal trends and influences, human migrations, ethnicity, cultures, and their history and origins.

    • Food Production

      Knowledge of techniques and equipment for planting, growing, and harvesting food products (both plant and animal) for consumption, including storage/handling techniques.

    • Physics

      Knowledge and prediction of physical principles, laws, their interrelationships, and applications to understanding fluid, material, and atmospheric dynamics, and mechanical, electrical, atomic and sub-atomic structures and processes.

    • Administration and Management

      Knowledge of business and management principles involved in strategic planning, resource allocation, human resources modeling, leadership technique, production methods, and coordination of people and resources.

    • Mathematics

      Knowledge of arithmetic, algebra, geometry, calculus, statistics, and their applications.

    • Computers and Electronics

      Knowledge of circuit boards, processors, chips, electronic equipment, and computer hardware and software, including applications and programming.

    • Chemistry

      Knowledge of the chemical composition, structure, and properties of substances and of the chemical processes and transformations that they undergo. This includes uses of chemicals and their interactions, danger signs, production techniques, and disposal methods.

    • Engineering and Technology

      Knowledge of the practical application of engineering science and technology. This includes applying principles, techniques, procedures, and equipment to the design and production of various goods and services.

    • Personnel and Human Resources

      Knowledge of principles and procedures for personnel recruitment, selection, training, compensation and benefits, labor relations and negotiation, and personnel information systems.

    • Sales and Marketing

      Knowledge of principles and methods for showing, promoting, and selling products or services. This includes marketing strategy and tactics, product demonstration, sales techniques, and sales control systems.

    • Production and Processing

      Knowledge of raw materials, production processes, quality control, costs, and other techniques for maximizing the effective manufacture and distribution of goods.

    • Administrative

      Knowledge of administrative and office procedures and systems such as word processing, managing files and records, stenography and transcription, designing forms, and workplace terminology.

    • Education and Training

      Knowledge of principles and methods for curriculum and training design, teaching and instruction for individuals and groups, and the measurement of training effects.

    • Foreign Language

      Knowledge of the structure and content of a foreign (non-English) language including the meaning and spelling of words, rules of composition and grammar, and pronunciation.

    • Fine Arts

      Knowledge of the theory and techniques required to compose, produce, and perform works of music, dance, visual arts, drama, and sculpture.

    • Philosophy and Theology

      Knowledge of different philosophical systems and religions. This includes their basic principles, values, ethics, ways of thinking, customs, practices, and their impact on human culture.

    • Public Safety and Security

      Knowledge of relevant equipment, policies, procedures, and strategies to promote effective local, state, or national security operations for the protection of people, data, property, and institutions.

    • Geography

      Knowledge of principles and methods for describing the features of land, sea, and air masses, including their physical characteristics, locations, interrelationships, and distribution of plant, animal, and human life.

    • English Language

      Knowledge of the structure and content of the English language including the meaning and spelling of words, rules of composition, and grammar.

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    Pay

    • Ohio Annual Salary 82450/yr
    • Typical Salary
    • Ohio Hourly Wage 39.64/hr
    • Typical Hourly Wage

    Ohio Employment Trends

    • Currently Employed 2,040
    • Yearly Projected Openings 210

    Typical Education

    Personality

    Artistic: People interested in this work like activities that include creating, designing, and making your own rules.They do well at jobs that need:
    • Dependability
    • Attention to Detail
    • Persistence
    • Cooperation
    • Innovation
    • Achievement/Effort

    Tools

    • Charcoal pencils
    • Desktop computers
    • Digital camcorders or video cameras
    • Digital cameras
    • Notebook computers
    • Personal computers
    • Tablet computers

    Technology

    • Analytical or scientific software
    • Computer aided design CAD software
    • Desktop publishing software
    • Development environment software
    • Document management software
    • Electronic mail software
    • Graphical user interface development software
    • Graphics or photo imaging software
    • Internet browser software
    • Mobile operator specific application software
    • Network conferencing software
    • Object or component oriented development software
    • Office suite software
    • Operating system software
    • Presentation software
    • Program testing software
    • Project management software
    • Spreadsheet software
    • Video creation and editing software
    • Web page creation and editing software
    • Web platform development software
    • Word processing software
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